Want to do live selling but no idea where to start?
We take you from zero to your first go-live with a clear, beginner-first path.
UK live-selling academy · Manchester
Become a paid live-selling host — trained in a real UK studio.
Learn the skills, practise in a real live room with real products, and get a real route to earning. No experience needed.
- Free taster
- Real studio
- Route to earning
Live
[Real studio · host going live]
Brands sold live from our UK studio
No experience? Perfect.
Want to do live selling but don’t know where to start?
If any of this sounds like you, you’re exactly who we built Live Makers for.
No products, no kit, no one to learn from?
Practise with real products in our real Manchester studio, guided by a real team.
Worried it won’t actually make money?
We connect skills to earning — brand links, creator deals and a route to getting paid.
- UK live commerce by 2026
- £32bn
- real UK studio in Manchester
- 1
- tracks, beginner to pro
- 3
- experience required
- 0
Pick the track that fits you
Three tracks, beginner to pro
Wherever you’re starting from, there’s a route — from your first ever go-live to signing with brands.
01 · entry
Foundations
For total beginners who want to start from zero.
Build the confidence and the core skills to go live for the first time — no experience, no following, no fancy kit required.
- Live basics & account setup
- On-camera confidence & presence
- Your first go-live, start to finish
02 · flagship
Live-Selling Bootcamp
For people serious about earning as a host.
Our flagship programme. Learn to sell on camera, then practise in a real live room with real products and a real team behind you.
- Selling scripts & conversion technique
- Real live-room practice in our studio
- Real products, real brands, real team
03 · pro
Creator Track
For those who want to sign with brands & go pro.
Take it professional. Advanced conversion, your own creator IP, and a route to brand deals and paid live-selling work.
- Advanced conversion & personal IP
- Brand & creator deals
- A real route to getting paid
Not sure which fits? Book a free consultation and we’ll help you choose.
How it works
Learn → practise → earn
The loop that turns a total beginner into a paid host — and the bit most online courses skip.
- 01
Learn
Master the skills online — selling, scripts, confidence, the go-live flow.
- 02
Practise
Go live for real in our Manchester studio with real products and coaching.
- 03
Earn
Get connected to brands and creator deals — a real route to getting paid.
The method
A real system — not vibes and luck
The gap between an amateur and a professional host isn’t charisma or looks. It’s method. Here are three of the named frameworks we drill in the studio.
The Four-Layer Pitch
Pain → Benefit → Proof → Payoff
Build genuine desire for any product, in the right order, every time.
- Pain Name the frustration so viewers feel personally called out.
- Benefit State the payoff in plain language anyone gets instantly.
- Proof Back it with data, a live demo or honest testimony.
- Payoff Connect it to a better version of their day.
The FABE Framework
Feature · Advantage · Benefit · Evidence
A reliable structure to pitch any product, in any category.
- Feature What it is.
- Advantage What makes it different from the alternatives.
- Benefit What the viewer actually gets out of it.
- Evidence Why they should believe a word you say.
Hook & Stretch
Win the 3–5 seconds you get each time a new viewer lands on your stream.
- Hook A short burst of curiosity that stops the scroll.
- Stretch Easy chatter that lets the algorithm bring more people in.
- Repeat Hook, chat, hook, chat — the rhythm that grows a room.
Why Live Makers
Not another online course
Our edge is real — a real studio, real products and a real route to earning. This is what most courses can’t offer.
A real UK studio
Not slides and theory — a real Manchester live room you train in, with cameras, lighting and a live audience.
Real products & brands
Practise on real products from real brand partners, so you learn what actually converts on a live stream.
A route to earning
We don’t just teach you and leave. We help you go live, get seen, and connect to paid opportunities.
Small-group, hands-on coaching
Close mentoring from people who sell live for a living — feedback on your real performance, not generic tips.
Built for the UK market
We know the UK audience, the platforms and the rules — your training is local, not borrowed from elsewhere.
Backed by T Gen
Built on T Gen’s real UK live-commerce operation — real infrastructure, real brand relationships, real results.
Success stories
Real people. Real first sales.
Early students and seed cohorts going from never-live to selling on their own streams.
I went from never going live to selling on my own stream in six weeks.
The studio practice changed everything — I finally felt ready to sell on camera.
Within a month of finishing I was hosting paid live sessions for a brand.
Free tips
A taste of what you’ll learn
Real techniques from our playbook — free to read, no email required. The full system lives inside the course.
Mindset 3 min read
Why positioning beats scripting every time
Most live rooms that never take off don’t have a script problem — they have an identity problem. Here’s the fix.
Read tip Retention 3 min read
The first 5 seconds: how to stop the scroll
Every time a new wave of viewers arrives, you have 3–5 seconds to grab them. The Hook & Stretch method is how the pros do it.
Read tip Pitching 4 min read
How the pros pitch on camera (without reading a spec sheet)
When your product description sounds like a product description, you’ve already lost. Pitch outcomes, not features.
Read tip
[Inside the Manchester studio]
Real studio
About Live Makers
We open up live selling to ordinary people — not just influencers.
We started Live Makers to open up live selling to ordinary people — not just established influencers. If you’re willing to learn, we give you the skills, a real studio to practise in, and a real route to earning.
- Backed by T Gen
- Taught by working hosts
- UK-based, UK-focused
FAQ
Everything you’re wondering, answered
Still unsure? Book a free taster and ask us anything.
I’m a total beginner — can I really learn this?
Yes. Our Foundations track is built for people with zero experience and no following. We start from the very basics and build your confidence step by step.
Do I need my own products to sell?
No. You practise with real products from our brand partners in the studio, so you can focus on learning to sell rather than sourcing stock.
What equipment do I need?
To start, just a phone. In the studio you’ll use professional cameras and lighting, and we’ll show you a simple home setup you can afford.
Is it online or at the studio? Which city?
Both. You learn online and practise in our real live room in Manchester. The blend of online learning and real studio practice is what makes it work.
Will I actually be able to earn from this?
That’s the whole point. We connect your training to real go-lives, brand links and creator deals — a genuine route to getting paid, not just a certificate.
Ready when you are
Your first live sale is closer than you think.
Start with a free taster — no experience, no pressure. See if live selling is for you.